MILLION DOLLAR CHALLENGE

 

The Million Dollar Challenge
The Million Dollar Challenge is a cooperative marketing partnership that is to be used solely for new initiatives. Organizations wishing to apply for the Million Dollar Challenge must provide a minimum of 50 percent of the total project marketing costs.

In order to be considered for the new matching challenge funds, participating organizations must illustrate that funds will be used in cooperation with the Office of Tourism's efforts.

The following process will be used to evaluate and approve projects:

1. Industry partners can submit project proposals that meet the program requirements and a copy of the completed application to the Office of Tourism until 100% of the challenge funds have been allocated each fiscal year. Applications to be considered at the next board meeting must be received by March 4, 2010.

2. The Office of Tourism will validate the information presented in the proposals.

3. The Governor's Tourism Advisory Board will review all submitted proposals at regularly scheduled board meetings.

4. The Governor's Tourism Advisory Board will present recommendations to the Office of Tourism for final approval.

5. The Office of Tourism will notify industry partners of the selection decisions. Industry partners will receive written notification of selection decision by April 14, 2010.

6. Funding and projects will begin on July 1 of each fiscal year.
 

FOR INFORMATION
Melissa Bump, Director, 605-773-3301, melissa.bump@state.sd.us, or
Nicole Soukup, Million Dollar Challenge Grant Facilitator, 605-773-3301, nicole.soukup@state.sd.us