South Dakota Department of Tourism - sitemap

2015-16 Group Tour Planning Guide

Every two years, the Department of Tourism updates the South Dakota Group Tour Planning Guide, which is distributed to domestic and international group tour operators. This comprehensive guide includes tour escort notes, maps, suggested itineraries, events, and information about visitor industry businesses such as hotels, motels, attractions, casinos, restaurants and receptive operators. Each listing costs $200. The Group Tour Planning Guide is the best place to promote to attract group and motorcoach tours.


Your registration, listing(s) information and payment should all be submitted using the
Online Payment System (Visa or MasterCard accepted). Cities and Non-Profit Attractions are listed at no charge, but still need to use the Online Payment System to submit their listing information.

If you participated in the 2013-14 Group Tour Planning Guide, you can simply log into the Online Payment System, update your listing information and submit your payment for 2015-16. (If you do not know your login information from 2012, please contact Vicky.)


Deadline: March 14, 2014
     Due to the popularity of the program, the deadline has been extended.



Please contact Vicky Engelhaupt, Trade Sales Representative, for more information at 605-773-3301 or


Q:  Where is the Group Tour Planning Guide used?

A:  The guide is the primary piece the Department of Tourism uses for domestic and international tour operator requests, AAA counselor and travel agent requests, international group tour requests and trade show follow-up, and NTA and ABA convention follow-up.


Q.  Why is the guide good for my group business?

A:  The Group Tour Planning Guide is sent to 4,000 tour operators in the domestic and international markets who are planning group tours to South Dakota.


Q:  Who may participate in the guide?

A:  Any member of South Dakota`s visitor industry who accommodates groups and offers group rates may purchase space in the guide.


Q:  What does a business receive for partnering in the guide?

A:  Partners may purchase, online, a listing for $200. Additional listings in other sections of the guide may also be purchased. Each listing includes a description of the business and contact information.


Q:  How does my business become a partner?

A:  For the 2015-16 guide, complete your registration form(s) and make your payment online on or before February 28, 2014. Listing categories include: accommodations, attractions/entertainment, cities, gaming casinos (not including video lottery), receptive operators/step-on guides, restaurants and food services, and unique shops/shopping malls. You may purchase a listing in each of the categories for which your business qualifies.