South Dakota Department of Tourism - www.SDVisit.com
   
 

Giant Step Magazine Insert Co-Op

The Program
Giant Step
provides our industry partners the opportunity to have advertising exposure in nationally-recognized women’s and family magazines. These ads consist of sweeping South Dakota imagery. Each ad features three or six partners and runs at least twice during Peak season and once in Shoulder.

Along with the advertisement, Giant Step partners also receive premium placement on the homepage of www.TravelSD.com.
 

The Publications

  • Better Homes and Gardens, 4 issues (1,105,000 circ.)
  • Family Circle, 4 issues (606,900 circ.)
  • Good Housekeeping, 2 issues (2,326,700 circ.)
  • Guideposts, 3 issues (1,750,000 circ.)
  • Ladies` Home Journal, 5 issues (481,900 circ.)
  • Midwest Living, 3 issues (950,000 circ.)
  • O Magazine, 3 issues (640,000 circ.)

The Price
The price for the 2012 co-op marketing program is $4,000.
 

The Deadline
The 2012 registration deadline is November 4, 2011. Limited to 38 partners on a first-come, first-served basis.

Click here to register. – As of November 4, 2011, the program is full for 2012.

 

 

FOR INFORMATION

Please contact Natasha Bothun, Marketing Manager, for more information at 605-773-3301 or natasha.bothun@travelsd.com.

 

 

PROGRAM BENEFITS

  • Your ad will be one of six partner ads in the four-page spreads or one of three partner ads in the two-page spreads. All spreads are four-color and feature enticing landscapes.
  • Program circulation will be almost 24 million in 2012.
  • Publication variety means broader demographic reach.
  • You receive a minimum of two ads in Peak season and one in Shoulder for $4,000.
  • Most publications provide custom editorial content about South Dakota.
  • Giant Step partners receive lead generation and online presence on the publisher's webpage.
  • You will also receive exclusive www.TravelSD.com web benefits:
    • Greater exposure with banner image mimicking the Giant Step ad on the homepage.
    • Partner homepage photo links directly to your interior page.