2008 Peak Season Campaign

Summer Marketing Campaign

The 2008 peak season campaign continues to put the 2010 Initiative into the forefront of our marketing campaigns. The 2010 Initiative calls for a change in the way tourism in South Dakota is marketed, particularly by focusing new energy and investment in expanding the peak season. You, the visitor industry, have met Governor Mike Rounds’ challenge, invested your own marketing dollars and have become partners with the Office of Tourism to stretch our collective dollars further and take our unified message to identified target audiences. Here is a brief look at our 2008 peak season campaign:

• Advertising Strategies
  
• Research and E-Commerce Strategies
  
• Media Relations Activity
  
• Trade Sales Activity
  
• 2008 Peak Campaign Press Release
  
• Important Dates
  
• Tourism e-FYI Newsletter
  
• Industry News

FOR INFORMATION

For more information about the 2008 peak campaign, contact Nicole Gall, Visitor & Industry Relations Manager, at 605-773-3301 or  Nicole.Gall@state.sd.us.

Contact Us!

We welcome your feedback and questions. Feel free to e-mail us at SDInfo@state.sd.us.

Help us keep our mailing list current by e-mailing your complete contact information to SDTourism@state.sd.us. Please include your contact name, business name, complete mailing address, telephone and fax numbers, Web site address, and e-mail address.