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Industry Outreach & Development

The Industry Outreach & Development team’s core function is to provide support and assistance to the communities and businesses within the tourism industry. This team can provide information about cooperative programs, marketing campaigns, consumer trends and marketing research. In addition, they are responsible for organizing industry outreach events and assisting communities with destination development initiatives within the four key niche areas of agri-tourism, sports tourism, outdoor adventure tourism and tribal tourism.


Kirk HulsteinKirk Hulstein


Industry Outreach & Development Director

  • Primary industry point of contact

  • Direct outreach and development initiatives

  • Industry training content and programs

  • Industry performance and reporting

  • Oversee industry research and assessment

Natasha BothunNatasha Bothun


Strategic Partnerships & Events Manager

Coming SoonNate Johnson


Welcome Center Manager

  • Interstate Welcome Centers

  • Hiring and personnel management

  • Management of daily Welcome Center operations

  • Welcome Center employee training and familiarization tour coordination

  • Welcome Center sales and co-op programs

  • Welcome Center exhibits and visitor experience

Robin RatteiRobin Rattei


Project & Information Specialist

  • Shipping and fulfillment

  • Response to visitor inquiries

  • Travel booth inventory and scheduling

  • Publication inventory

  • Industry database management

  • General administrative support

Neil WagnerNeil Wagner


Industry Outreach & Development Representative

  • Regional Liaison

  • Community Visits

  • Online hospitality training

  • Coordination of industry training workshops

  • Co-op Program Promotion

  • Product Development Strategy and Program Management

David PooleDavid Poole


Warehouse Assistant

  • Manages Tourism's warehouse

  • Bulk Shipments

  • Warehouse Inventory